Nike Swoosh

Screen Shot 2014-03-30 at 4.41.50 PM

The Nike logo was created in 1971 by Carolyn Davidson for $35. Something that doesn’t happen today and with good reason. Nike’s logo is an abstract representation of the greek goddess of victory’s wing. In 1983 and after much success, company owner Phil Knight presented her with a gold swoosh ring and an envelope full of Nike stock.

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